Superbowl-ads.com Article Archive

Just after the game, FLO will debut a 30-second ad featuring CBS Sports commentator James Brown. In that spot, dubbed “Driven Crazy,” Brown helps a family on a road trip find peace by introducing them to the FLO TV Auto Entertainment service.

This spot is a compilation of historical events and shared experiences that have united generations of television viewers. Set to acclaimed superstar will.i.ams remix of iconic rock band The Whos “My Generation,” will.i.ams fresh twist on the lyrics, underscoring the ways in which different generations are affected by technology and how viewers today consume content on the go. The song will be available for download on Amazon.com, dipdive.com and TheWho.com, with 100 percent of the proceeds benefitting Oxfam Americas Haiti Earthquake Response Fund.

Featuring CBS Sports Commentator Jim Nantz, who plays himself and offers a humorous play-by-play of a couple on a shopping spree. The spot also will feature Nantz delivering a highly memorable and amusing tagline that’s sure to enter the pop-culture lexicon.