News Articles News, Reviews, Previews of Super Bowl Commercials

Who’s “In” for 2015 Super Bowl Ads?

While its a bit early to size up advertisers campaign plans For Super Bowl XLIX in 2015, Advertising Age has started compiling their annual list. Budweiser/Bud Light Coke Doritos GoDaddy Loctite McDonald’s Mercedes-Benz Mophie Pepsi Skittles Toyota See the list at Advertising Age News, Reviews, Previews of Super Bowl Commercials

GoDaddy Moves From Upstart to Unlikely Stalwart

With its Super Bowl ads featuring scantily-clad women and what has often been viewed lo-fi production, GoDaddy has long been regarded as something of an upstart. In 2015, making that case will become more difficult as the Web-domain registrar marks the start of its second decade advertising in the Big Game. “We are in the Super Bowl for our 11th… News, Reviews, Previews of Super Bowl Commercials

Volkswagen sits out 2015 Super Bowl

Volkswagen, whose Super Bowl spot “The Force” was the most-viewed Super Bowl ad online of 2011, will sit out the game in 2015 year, according to Ad Age. A VW spokeswoman said that for 2015 the company has opted not to participate due to other priorities and initiatives. The automaker had been a regular advertiser in the Super Bowl since… News, Reviews, Previews of Super Bowl Commercials

Domestic Violence Expected To Impact Super Bowl Ads

NFL’s off-field issues should have a creative effect on Super Bowl advertising next February. Well over half of Americans in general (62 percent) and advertising professionals in particular (65 percent) think recent domestic violence issues will affect Super Bowl advertising, according to recent surveys commissioned by the American Association of Advertising Agencies (4A’s) and powered by IPSOS OTX. In particular,…

2014 Toyota Highlander Super Bowl ad. Disney's Muppets hit the road with Terry Crews

Toyota Back in Super Bowl

Toyota will highlight the new, 2015 Toyota Camry in its Super Bowl commercial. “Featuring America’s top-selling car in America’s biggest cultural even of the year made sense,” said Jack Hollis, Toyota’s vice president of marketing. The Super Bowl campaign will include Team Toyota athlete Amy Purdy — the actress and U.S. Paralympic Team snowboarder. For the 2015 Super Bowl, Toyota… News, Reviews, Previews of Super Bowl Commercials

Skittles Brings ‘the Rainbow’ to Next Year’s Super Bowl

Skittles is headed to the upcoming Super Bowl in 2015, where it will appear in a commercial during the big game for the first time. A spokeswoman for brand owner Wm. Wrigley Jr. declined to comment on the ad, but acknowledged a plan “around” Feb. 1, when NBC will broadcast the game from Phoenix. “Skittles will continue making game day…

Our entry into the Doritos Crash the Super Bowl Contest -- AARRRGH! GIVE US FIVE STAAARRSS

PepsiCo’s Doritos Brand Issues Last Call For Fans Around The World To Create Doritos Ads For A Shot At A $1 Million Grand Prize And Universal Pictures…

PepsiCo’s Doritos brand today announced a last call for entries into this year’s Crash the Super Bowl contest. From now until November 9, fans from participating countries around the world are invited to submit their 30-second homemade ads celebrating their love of Doritos tortilla chips. Ultimately, two lucky winners will see their ads air for a global television audience of… News, Reviews, Previews of Super Bowl Commercials

M&M’s Delights Viewers With ‘Nutty’ Super Bowl Ad

Fans turned MetLife Stadium into a mass of orange, blue and green on Super Sunday, but the color that really stood out in Super Bowl XLVIII was … yellow. Today, Mars Chocolate North America unveiled another MVP-caliber Super Bowl commercial for M&M’S® Brand that shined a spotlight on M&M’S® Peanut – and confirmed its beloved character Yellow’s reputation as “America’s… News, Reviews, Previews of Super Bowl Commercials

Doritos Announces Winner Of $1 Million Grand Prize In Global Advertising Contest

PepsiCo’s Doritos brand today awarded $1 million (U.S.) to one talented winner from Scottsdale, Ariz., for creating the best homemade Doritos ad in the brand’s global “Crash the Super Bowl” contest. Ryan Andersen, creator of “Time Machine,” received the most fan votes on to edge out Amber Gill from Ladera Ranch, Calif., whose ad “Cowboy Kid” received the second-highest…

What Happens When Small Shops Tackle Big Spots

You’re a small agency and you’ve caught a huge break — you’ve been tapped to create a Super Bowl spot. How much does that affect your culture? Pretty radically, say shops that have been through it. It can give an agency instant credibility, but it can also add a lot of stress in trying to meet the demands that come… News, Reviews, Previews of Super Bowl Commercials

Super Bowl Twitter Lists For Your Game Day Second Screen

Don’t worry about whether to follow #SuperBowlXLVII, #SuperBowl48, #SuperBowl2014, #SB48 or some other hashtag creation—we’ve gathered the best Super Bowl Twitter lists to help you stay on top of the action on the ground, and on the turf. Follow the Bronco players with this Twitter list. Follow the Seahawks players with this Twitter List. We’ve built a Twitter list full…

2014 Audi Super Bowl Commercial Doberhuahua #StayUncompromised

How the Internet made Super Bowl ads weird

Super Bowl ads are getting weird. Doritos “Finger Cleaner.” Audi’s “Doberhuaha,” a Chihuahua with the oversized head of Doberman. Because nothing covers up the odious like Axe, a funny body spray ad that echoes Vietnam War atrocities. Blame the internet. The pressure to make a big game commercial that goes viral is pushing advertisers into the realm of the uncomfortable….