Jesse Heiman will be making out with supermodel Bar Refaeli in front of 111 million viewers in Go Daddy’s big game commercial.
“They had me audition with a bunch of people, and in the first audition they had us kissing a blow up doll,” Heiman continued. “And the doll had a name: Lindsay Lohan. Yeah, it was a good time.”
But the career nerd worked his one-sided saliva-swapping magic on casting agents, because he landed a callback the next week with a real-live woman who regularly stands in for Refaeli.
“I was the first one they wanted in the morning,” he said. “They had me put on a bunch of lip balm, mouthwash, and chew gum to make it as sweet and tasty as possible.”
The first make out was straight to business and “genuine,” but Heiman told BI that he started getting creative on the second try.
“I asked if she could put her hands in my hair, and she said okay and seemed to really like that … she said it was sweet,” he said.
After Heiman landed the job, the stand-in was on the set of the actual Go Daddy shoot as well and told him that he was her favorite and most memorable kiss of the whole audition process.
“That was pretty flattering right there,” Heiman said, pointing out, “and the girl’s married.”
But then, after he made sure his lips were properly chapsticked and that he hadn’t applied excessive amounts of cologne, Heiman was ready to get down to business. He and Refaeli met on the first day of the shoot, hugged, and sat down to have a chat.
“It’s sort of a different type of shoot than her walking on a beach or me doing an office scene or being a nerd on the show, but it was still a set,” Heiman said. “It’s important as an actor to stay professional for these kind of things.”
Even if that means making out with a super model. 65 times. (To get the perfect shot of course.)
“For me, each kiss was like a million bucks,” Heiman, always a charmer, said.
While the actual commercial, which is meant to show Go Daddy’s new “sexy meets smart” platform, shows a prolonged close-up kiss, that’s apparently the PG-version of what happened on set.
CBS rejected other versions of the ad for being “too sexy.”
“It’s just, you know, a lot of tongue action,” Heiman said.
While Go Daddy told us that it would post the banned ads on its site during the game Sunday, Refaeli (who also complimented Heiman’s kissing skills) told the “Today Show” that she’d rather have the raunchier version.
“I’d rather we go all the way,” she said.
Read more at : Business Insider
February 6, 2013 
