Super Bowl XLVII Broadcast News
Thirty-second spots during Super Bowl XLVII were sold for an average of $3.8 million, with some as high as $4 million. (up .3 million from 2012)
The Super Bowl XLVII was broadcast on CBS from New Orleans on Feb. 3, 2013. The game was interrupted by a half an hour due to a blackout of the lights and partial power failure in an piece of equipment that was designed to prevent such a thing from occurring.
Beyonce headlined the Pepsi Super Bowl XLVII Halftime Show. It was a huge success and many believed she stole the show. She was joined onstage for a reunion with members of Destiny's Child. The weeks earlier she was under fire after admittedly lip-syncing the National Anthem during President Obama's Inauguration.
Fourteen-time Grammy-award winning singer-songwriter Alicia Keys performed the longest version ever of National Anthem on the piano. Also before the game, Jennifer Hudson performed "America the Beautiful" with the 26-member Sandy Hook Elementary School chorus.
Neilsen Ratings 2013
According to results from The Nielsen Company, the broadcast of Super Bowl XLVII on CBS had an average audience of 108.4 million viewers, which fell short of last year’s Super Bowl, which was the most watched television program of all time. The game had a 48.1 rating with a 71 share in the 56 major markets, meaning that 48.1 percent of the nation’s TV households were tuned to the game at any moment and 71 percent of sets in use at any given time were tuned to the Super Bowl.
Super Bowl Advertising News
- Cars.com’s Follows Up Super Bowl XLVII Campaign With More Drama-Deficient Commercials
- Ford’s Lincoln Sales Sputter Even After Super Bowl Commercials
- Budweiser Produces Most Effective Ad of the Super Bowl According to Ace Metrix
- Who Won the Advertising Super Bowl? Who Scored, Who Fumbled
- 3 Social Lessons for Brands From the Super Bowl Blackout
- New Orleans Sets Precedent On How Tech Should Be Integrated Into Future Super Bowls
- Infographic: Which Brand Was the Super Bowl Tweet Champion?
- Super Bowl Commercials 2013: For Search Visibility, Most Brands Bought AdWords Too
- Chrysler’s Super Bowl ad seen, shared more than 10 million times
- Best Super Bowl Commercials 2013: Clydesdale Ad, Tide ‘Stain,’ Chrysler Message, Mercedes Score
- Commercial MVPs: Top Ads of Super Bowl XLVII
- SuperBowl-Ads.com Picks the Top 5 Super Bowl XLVII Commercials of 2013
- The #AdScrimmage 2013 winner and the top Super Bowl ad hashtags
- SuperBowl-Ads.com App is now available on the App Store
- The super Tweets of #SB47
- 50% Of Super Bowl Ads Worked Twitter Into Their Commercials
- Super Bowl XLVII Live Stream Sets Viewership Records
- The 6 ‘Worst’, or Most-Talked About Super Bowl Commercials This Year
- Bar Refaeli’s Super Bowl ad is rated most sexist and offensive commercial of the night by thousands of Twitter users
- Super Bowl Ads’ Effectiveness
- Attitudes toward Super Bowl TV commercials, by gender (Jan, 2013)
- Super Bowl Post Mortem: Second Screens and Online Ads
- Budweiser Clydesdale foal is named Hope
- Super Bowl Ads: Which 2013 Commercial Was The Worst?
- Super Bowl Commercials 2013: Ads That Will Linger on as Pop Culture Staples
- Super Bowl Ads Bow to the Mobile Screen
- Super Bowl Ads: Sex Does Not Sell
- Social media scores with Super Bowl
- AT&T Super Bowl Mobile Traffic Surged 80% Over Last Year
- Doritos Ad Winner Gets Chance to Work on Michael Bay “Transformers”