TV Viewers News, Reviews, Previews of Super Bowl Commercials

Super Bowl XLVII Breaks Ratings Record

The Baltimore Ravens won the game but Super Bowl XLVII was a victory for CBS on Sunday. With an average overnight household rating of 48.1/71 the game was the highest rated Super Bowl in metered market history. The match-up between the Ravens and the San Francisco 49ers in New Orleans breaks the 47.9/71 record of Super Bowl XLV in 2011….

Super Bowl TV Viewers Increase Web Traffic By 20%

Super Bowl advertisers will see a 20% rise in Web traffic to their sites for seven days following Sunday, while mobile video views will double on the day of the game, according to Adobe Systems data built on billions of visits to Web sites and content in the two prior years. The advertising data, based on 33 million visits, reveals…