Reviews

Some Super Bowl ads a commercial success

http://www.expressnews.com:80/pantheon/sports/sa-grid/0101adba.shtml By David Martindale Express-News Staff Writer When commercial air time costs $53,333 per second, as it did during Fox’s Super Bowl XXXIII telecast, it’s a good idea for advertisers to make every clock tick count. It would be a colossal waste of money, after all, if viewers turned sponsors’ shill time into opportunities for refrigerator runs and bathroom breaks…

Super Ad Sparked Career For Doritos Beauty

http://www.mostnewyork.com:80/1999-01-29/New_York_Now/Television/a-17949.asp?last6days=1 By RICHARD HUFF Daily News Staff Writer The Super Bowl made a super impact on former Miss USA Ali Landry, who just might have been the biggest winner, besides the Broncos, at last January’s grid gala. She was, we’ll remind those who watched, the one who made about 70 million male hearts flutter in an eye-popping Doritos ad. The…

Ads at $84,655 per second in Super Bowl

http://www.smh.com.au:80/news/9901/29/text/business1.html New York: Like the Atlanta Falcons, advertisers like the World Wrestling Federation and Victoria’s Secret are making their Super Bowl debuts. And like a veteran player who hasn’t played in the big game since he was a rookie, Apple Computer is coming back after a long absence. While the Falcons and Denver Broncos tussle for the pro football championship…

It’s Only a Super Game

compiled by Jennifer Lach and Tom Maguire Do Americans care who’s playing? We’re more interested in who’s paying, how much, for what. Pull Up a Chair Nearly 44 million U.S. households tuned in to last year’s Super Bowl on NBC between the Green Bay Packers and the Denver Broncos. The highest- rated game-really, the highest percentage of TV sets tuned…