From Doritos on date nights to Bud Light, Butterfinger candy bars and Mini Cooper cars, the ads slated for Super Bowl 50 are set to kick off the big game with a bevy of famed actors and other stars.
Tony Case, executive editor of Ad Week, said there are very few places advertisers can go to get a lot of people in one shot and the Super Bowl is it.
“Last year the Super Bowl had a record 114 million viewers,” Case told ABC News. “That sort of opportunity simply doesn’t exist in this day and age.”
In the beverage sector, Amy Schumer and Seth Rogen will appear as Bud Light bottle buddies and comedic actor T.J. Miller will star in an ad for Shock Top beer–a spot which he’s recently teased to be the “greatest Super Bowl commercial of all time.”
Three different shot-by-amateurs clips are competing for Doritos’ 30-second slot.
The 30-second spots on this year’s Super Bowl telecast are said to be going for as much as $5 million.
Source: Google News Super Bowl Commercials