Welcome to the Super Bowl Advertising Archive

Watch the Ads of the 2020 Super Bowl 54 (LIV) or pick a year.

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1999 | 1998 | All-Time Greatest Super Bowl Ads Collection

Find your favorite ad from the Super Bowl, or see some of our Staff Picks, or our collection with some of the more bizarre Super Bowl Commercials over the years.

Super Bowl Broadcast News

Thirty-second spots during the 2021 Super Bowl (LV) are selling for approx. $5.5 million, which is down ~$100,000 from 2020 prices. The Super Bowl will be broadcast on CBS from Raymond James Stadium in Tampa, Florida.. on Feb. 7, 2021. (Kickoff time is approx 6:30pm) The Pepsi sponsored halftime entertainment will be The Weekend.

2021 Super Bowl LV (55) Advertisement and Commercial News

Fiverr Anncounces National Super Bowl LV Ad Spot

Fiverr International Ltd., (NYSE: FVRR), the company that is changing how the world works together, announced that it will run its first Super Bowl ad during Super Bowl LV on February 7, 2021. This announcement follows a year where businesses have been tested at different levels, requiring them to adapt to new circumstances, and Fiverr […]

The Rocket Mortgage Super Bowl Squares Sweepstakes 2021

Get ready for the Rocket Mortgage® Super Bowl Squares Sweepstakes – the largest official game of Super Bowl squares ever, with millions of dollars in prizes! Every time the score changes during Super Bowl LV, someone will win $50,000 – touchdowns, field goals, safeties, extra points, every scoring play pays! PLUS, two grand prize winners […]

2021 Super Bowl LV (55) Spoiler Ads and Previews

Ford Is Skipping Super Bowl Ads This Year, But Still Wanted to Make a Commercial Worthy of the Big Game

Ford is introducing its new Bronco Sport vehicle with a new ad campaign. The campaign will kick off with the 60-second “Raised by Goats” spot, which tells the mythical origin story of the vehicle and features live goats and horses. Though Ford is not running a commercial during this year’s Super Bowl, executives said they […]

Last Year’s Ratings

Neilsen Ratings 2020: According to results from The Nielsen Company, the broadcast of Super Bowl LIV (2020) on FOX drew an average TV audience of about 99.9 million viewers who tuned in to watch the San Francisco 49ers take on the Kansas City Chiefs.

The game had a preliminary 41.6 U.S. household rating and was viewed in an average of 50.2 million homes, as Patrick Mahomes and the Chiefs staged a fourth-quarter comeback to defeat Jimmy Garoppolo and the 49ers. Preliminary estimates also found that 69% of U.S. homes with televisions in use were tuned into the Super Bowl LIV telecast.

When it comes to the social nature of the game, there were 43.9 million total interactions across Facebook, Instagram and Twitter regarding Super Bowl LIV. The game was the most social TV program on Feb. 2, as well as the most social TV telecast over the past year. Activity for the program peaked at 8:26 p.m. ET with 144,000 Twitter interactions immediately following the halftime show as fans reacted to the performance by Jennifer Lopez and Shakira.

Jennifer Lopez was the top social talent account of the game with 2.2 million engagements. Kansas City Chiefs’ quarterback Patrick Mahomes was the most socially engaging athlete account associated with the Super Bowl, with over 514,000 engagements.

See our cost breakdown for advertisements and ratings for every year of the Super Bowl.

Fan Chosen Top 5